Think Outside the Box and Inside the Can

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The Internet is mostly about solving problems. Solving problems and playing Farmville. If you have a problem, all you need to do is search Google and within a nano-second you are introduced to over a bazillion (that's a real number by the way) different solutions to choose from. Unfortunately, you now have a new problem...all of the solutions look Read More

9 Steps to Google Greatness: Step 9 – Google Analytics

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WE MADE IT! This is the last post in my 10 post series called 9 Steps to Google Greatness! If you followed along each day and did your homework you should know that you are lightyears ahead of 90% of all websites on the Internet. With great work comes great reward...this final lesson is to prove that. You have no way of really knowing if what Read More

9 Steps to Google Greatness: Step 8 – Google Webmaster Tools

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The cool thing about Google is that they actually want to help you increase your websites ranking...assuming that you are willing to do it right. It's when people try tricking the system that they get a little pissy. Google Webmaster Tools is a perfect example of this. If you don't know what it is, Google Webmaster Tools is a free service Read More

9 Steps to Google Greatness: Step 7 – Sitemaps, Robot Files and 301′s

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I have good news and bad news. The good news is that you aren't really going to have too much homework to go along with todays step. The bad news is that you may very well be too confused to even realize that you aren't really going to have too much homework to go along with today's step. All kidding aside, although the stuff we are going to Read More

9 Steps to Google Greatness: Step 6 – Social Media

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What started out as a way to spy on your ex-girlfriend from high school or see what your friends are having for dinner has now become a big piece of the search engine optimization puzzle. Chances are at this stage you are already involved in one or more social networking sites, so it's not so much a matter of what you are doing as it is whether you Read More

9 Steps to Google Greatness: Step 5 – Link Building

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When we first started out on this "journey" of getting to the first page of Google a week or so ago, we talked about one of the key factors in your ranking being your websites authority. In other words, on a scale of 0-10 (with 0 being a brand new website with no history and 10 being Facebook) how important does Google think your website is? Of Read More

9 Steps to Google Greatness: Step 4 – Blogging

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I'm writing a blog post about writing a blog post. Creepy. There must be something within the space-time continuum that doesn't allow this sort of thing to go on, right? If you never hear from me again, you now know why. Today we're going to build off of step 3 where we talked about the importance of good quality content for your Read More

9 Steps to Google Greatness: Step 3 – Content is King

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I know "content is king" is a bit cliché, but the picture I found for this post was too good to pass up, so there you have it! Cliché or not, there is nothing more true than "content is king" when it comes to how well (or not) your site ranks. Remember the other day when we were talking about keyword research and how one of the two key factors that Read More

9 Steps to Google Greatness: Step 2 – Meta and Title Tags

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Ahhh, the glorious and once celebrated Meta Tags, now the red headed step child of Search Engine Optimization. Surprised this is the second step? After all, Meta Tags are almost completely ignored by most search engines and the ones that do actually take a peek at them don't give them all that much weight. So, what gives?!? Well, for all of you Read More

9 Steps to Google Greatness: Step 1 – Keyword Research

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The first step to getting to page 1 on Google is doing your keyword research which is the process of looking for the best keyword phrases to use when optimizing your site. Being that this is the most important step in this whole process you would think a lot of time is spent here, but you would be sadly mistaken. Most people rush through this Read More