When I Grow Up I Want to Be Like Mitch Joel

Mitch Joel is a class act. Last week on his blog Six Pixels of Separation (officially the greatest name for a blog ever by the way) he wrote a post called "Dear Seth Godin". It was an open fan letter to famed marketer Seth Godin that gushed with respect, admiration and appreciation for his mentor. This was not a suck up post. No ulterior motives here. This was the real thing. I love that Mitch … [Read more...]

3 Tips to Turn Twitter Followers into Raving Fans

When it comes to Twitter, it's very easy to get all caught up in the numbers. If you follow enough people, most will likely follow you back and before you know it you have 50,000 followers...none of which listen to a word you say. So, what's the point, other than to impress your friends and perhaps give you the warm fuzzies on those cold nights when you are all alone and feeling insecure with your … [Read more...]

Is Your Klout Score Proof that No One (Including Your Kids) Listens to You?

Klout. The self-proclaimed standard of influence. A site that measures every little hiccup, burp and fart you make online and mashes it together using a secret formula that converts the result it into a number between 1 and 100. What does this mean to you? Put simply, before you were worried that no one was listening to you online, now you have tangible proof that they aren't. For a pretty … [Read more...]

Marc’s Selfishly Unselfish Blog Post

A couple of years ago I was looking for a challenge. I wasn't in the best of shape and really needed a good reason to start going to the gym. I looked around online and found a 270 mile bike ride that went from Boston to New York in the ridiculously hot month of July. Seemed like a good fit! It ended up being a charity ride with the money benefiting Lou Gehrig's Disease, a horrific disease that … [Read more...]

We is the New Me

It's not about you. Not anymore anyway. Back in the old days, and by old days I mean several years ago, the web consisted of millions of people standing on their proverbial soapbox shouting their message as loudly as they could to anyone that would listen. It worked. In fact, it worked quite well, until of course people decided they didn't like being yelled at any longer and so they stopped … [Read more...]

What I Learned from My Friend Bart

I didn't wake up this morning with a burning desire to author another dissertation on how to "live each moment as if it were your last." Quite frankly, the Internet has plenty of them already and yet still very few of us actually live this way. Don't get me wrong, we've all declared we would at some point...after a car accident, a catastrophic event, the death of a loved one or even a sad movie or … [Read more...]

What the Jersey Shore Taught Me About Blogging

I am a firm believer that you can learn something from just about any experience in life if you look hard enough for it. As proof of this concept, I took on the challenge of looking to MTV's human science experiment known as The Jersey Shore for help with my blog. Now, in the name of full disclosure, I have to admit that I have never actually watched an episode of The Jersey Shore and likely won't … [Read more...]

The Missing Ingredient in Your SEO Campaign

There are a lot of different ingredients that need to go into a good SEO campaign in order for it to be successful. A splash of link building, a pinch of social media, a heaping tablespoon of valuable content and a "smattering" of other good stuff we talked about in my 10 post series on getting to the first page of Google. There is however one ingredient that is almost always left out. Patience. … [Read more...]

5 Reasons Your Website Design Sucks (…and they are all your fault)

In case you haven't already heard, the majority of us trolling the Internet tend to judge a book by it's cover. I know, it's not terribly politically correct, but neither is lying about it. Besides, is there really something that terribly wrong with judging a company based on the visual they put out to the world? Since we all do it anyway, why not just embrace it for what it is? The fact is that … [Read more...]